CROWN CARES

design research - UX/UI design

Crown Cares is a fitness and health app that collects the amount of minutes a user dedicates to the app to a reduction of cost of their company-provided healthcare. The activity videos within the app's data base are split into three categories of exercise, mindset, and heal in order to anticipate all potential health concerns through preventative and restorative actions.

Crown Cares is a health and fitness app that was created during my co-op with Crown Equipment. This app is not an official Crown Equipment project.

The Story

Problem space and solution

How to keep users motivated?

Research

Interviews

User Personas

User Journey Map

Empathy Map

Benchmarking

Information Architecture

Design Process

Crazy 8’s Sketches

Visual Style Exploration

Progression of Digital Screens

Progression of Data Graphs

Style Guide

Final